In this research paper, the researcher looks into how diversity in advertising has impacted the purchasing behavior of Generation Z consumers. With inclusiveness emerging as a major consideration among this group of people, it is important to learn how their perceptions of the brand and their intention to purchase the product are influenced by dive...

By C. Bindu, Syed Mohammad Ghouse

Self-regulated learning is one of the most important constructs within the field of higher education that refers to the processes of planning, monitoring and evaluation of one's academic behavior under limited guidance from external sources. Even though there is an extensive amount of research dedicated to the topic, the contributions of the metaco...

By Malika Talipova, Marietta Karamyan, Shoira Urakova, Sirojjon Berdikulov, Inoyat Tuychieva, Nodira Kodirova, Oygul Teshabayeva, Nargiza Burieva

The issue of youth substance abuse persists as one of public health concern, and the current strategies targeting adolescents through messages related to danger and deficit frames have proven inconsistent in terms of effectiveness in the long term. This paper explores the theory of salutogenesis, which derives its origins from the model of health b...

By Saodat Julmatova, Marina Markendudi, Malika Umedzhanova, Muborak Akhmedova, Dilnoza Abdullayeva, Nargiza Sharifkhodjaeva, Nasiba Salikhova, Khurshid Makhammadiyev

This paper evaluates the influence of equity capital structure on the performance of the Vietnamese joint-stock commercial banks. The empirical study is based on the dataset comprising 30 commercial banks observed over the period 2015–2024, resulting in a total of 300 observations. To confirm statistical validity and the robustness of the emp...

By Vu Thuy Linh, Tran Thi Phuong Lien, Hoang Thi Kim Ung, Do Thi Van Dung

The proper functioning of static, rotating, and electrical equipment plays a vital role in ensuring the safety and uninterrupted production process within an oil refinery environment. In this research, an all-encompassing framework of an Equipment Health Score (EHS) will be formulated through a combination of lifecycle condition, operations data, m...

By Agustinus Pindoan Panjaitan, Ranu Fauzan, Eko Sunarno, Dedi Apriadi, Rachman Setiawan

Organizations that want to gain a competitive advantage have focused on customer retention. However, traditional approaches to customer relationship management do not account for changing customer behaviour in the digital realm. This work suggests the Virtual Consumer Twin Framework (VCTF) for customer retention and predictive marketing through del...

By V. Suganya, Priya Sethuraman, K. Latha, Kiruthiga Balasubramanian

Ethno-touristic sites must be conserved to preserve the cultural heritage and historical identity of the people. Documenting these sites is easier with enhanced digital technology, which provides faster and new ways of documenting, conserving, and managing tourism. Digital technology such as 3D scanning, virtual reality (VR), augmented reality (AR)...

By Khayrinisa Yunuskhodjaeva, Umida Almatova, Nodir Karimov, Surayyo Khaydarova, Shakhnoza Jalolova, Akramov Bahodir, Ibragimjan Toshmatov

Careful control of the structural makeup of urban places is necessary to maintain their distinctive character while advancing sustainability. A successful approach to this problem is striking a balance between homogeneity and variability in order to provide an urban landscape that is both coherent and dynamic. In the past, homogeneity—which i...

By Israa Al-Janabi, Sarmad Jawad, Zahraa Ahmed Al-Mammori, Fatin. H ALaaraji, Doaa Hazim Aziz, Ghadeer H Abbas

The research focuses on incorporating Retrieval-Augmented Generation (RAG) methods into Oracle APEX to enhance the context, semantics, and accurateness of responses given by AI assistants in enterprise applications. We developed a fully integrated, low-latency RAG system tailored for Oracle’s low-code framework by embedding dense semantic sea...

By Srikanth Reddy Keshireddy

The construction sector has embraced approaches toward sustainability by incorporating green certification frameworks such as IGBC, BREEAM, and LEED. However, the understanding of these systems poses a problem in terms of developing economies along with their economic feasibility within a cost-benefit analysis and ROI perspective over time. This st...

By Sherjon Sherjonov, Ozodbek Nematov, Gulchekhra Razzokova, Gaybullaev Otabek, Maftunaxon Yakubjonova, Dilafruz Karshiboyeva, Kamala Kodirova, Dilfuza Abdullayeva