The Recency-Frequency-Monetary (RFM) model is a widely used method for customer segmentation, but its effectiveness depends on selecting the appropriate variant (e.g., weighted or entropy-based) for a given dataset. This selection process is typically manual and task-specific, leading to inconsistent results and limited generalizability. To address...

By F. Mary Magdalene Jane, V. Pream Sudha, S. Saranya, P. Usha, V. Santhana Lakshmi, S.R. Kalaiselvi

This study presents a bibliometric analysis of maritime tourism transportation management and development, emphasizing Malaysia’s contribution to global scholarship. Data were extracted from the Scopus database using title-based searches covering maritime tourism, island tourism, and transportation studies. A sample of 176 publications (1983 ...

By Shamsul Nazim Jaffar, Mohd Saiful Izwaan Saadon, Dina Azleema Mohamed Nor, Mohd Rizal Ismail, Loke Keng Bin, Nik Muhamad Afiz Harom @ Junoh

The rapid growth of urban populations has exacerbated energy waste, resource inefficiency, and environmental degradation in contemporary cities, necessitating crucial, smart building solutions. This paper examines the incorporation of the Internet of Things (IoT) in intelligent buildings to facilitate sustainable urban development. The study helps ...

By Dawakit Lepcha, Kanchan Thakur

The paper examines the impact of online communities, learning environment, family harmony, and health habits, and their effects on student resilience and work-life balance in post-pandemic Kerala. It also studies the mediation effect of resilience between these factors and academic adaptability, as well as well-being. A mixed-method sequential desi...

By Bobby Pudukaden, A. Martin Jayaraj

Emerging economies have a dynamic and challenging business environment, which requires entrepreneurial marketing and innovation capabilities of the high-tech startups. Such startups are usually faced with issues of lack of resources, regulation and lack of proper infrastructure. In this regard, it is important to combine entrepreneurial marketing p...

By Jainish Roy, Rajesh Sehgal

This study looks into how artificial intelligence (AI), especially machine learning (ML), might improve workplace satisfaction and employee engagement among mid-level IT professionals in Bangalore. The report examines the strategic uses of AI in digital trust systems, employee profiling, and predictive analytics, based on a structured survey of 434...

By Amthul Naseeb, S. Ramesh Babu, Jalaja Anilkumar, Mounica Vallabhaneni, Indumathi, N. Venkatarathnam, S. Mahabub Basha

Text summarization plays a crucial role in natural language processing by condensing large volumes of textual information into concise and meaningful summaries. With the rapid growth of digital content, existing summarization approaches often struggle to balance contextual understanding and semantic relevance. This paper presents a PMI-driven BERT-...

By R. Ramesh, N. Subalakshmi, S. Selvarani, K. Kavitha, M. Jeyakarthic

Sixth generation (6G) communication networks are anticipated to facilitate the achievement of ultra-low latency, massive device connections, intelligent automation, and high-security in the end-to-end connectivity to accommodate new applications, including autonomous systems, immersive communications, and massive infrastructures of cyber-physical u...

By A. Mummoorthy, M. Rajeswari, K.S. Krishnapriya, S. Krithika, S. Suganya, Gafur Namazov, M. Nalini

Researchers have begun coupling SAP invoicing engines with blockchain smart contracts to automate document flows and provide an audit trail that cannot be tampered with. Still, a nagging obstacle is the mismatch between the timestamps SAP assigns to events and the moments when those same events are registered on a blockchain. In an effort to quanti...

By Nagendra Harish Jamithireddy

The high rate of Internet of Things (IoT) device proliferation in smart cities, along with the emergence of 6G technology, has tremendously augmented the network traffic and the issue of security. This paper proposes a Federated Learning-based Intrusion Detection System (FL-IDS) specifically designed for 6G-enabled IoT networks. The new system help...

By Sanjay Kumar, Sapna Bawankar, Sindhusaranya Balraj