LEVERAGING STRATEGIC MARKETING ANALYTICS TO DRIVE COMPETITIVE ADVANTAGE IN DATA-DRIVEN MARKETS
This research paper examines how the strategic marketing analytics, which combines big data, artificial intelligence (AI), and knowledge management can be used to improve the competitive advantage in data-driven markets. The research tests the effectiveness of AI-driven analytics in enhancing the performance of the market, customer high retention a...
By M. Venith Vijay, Vijayakanthan Selvaraj, R. Muzhumathi, P. Sundara BalaMurugan
PROXIMAL CARIES DETECTION USING YOLOV11 IN NEAR-INFRARED LIGHT TRANSILLUMINATION IMAGES
The study will be conducted to complement the diagnosis of proximal caries lesions that are difficult to improve due to their location between the teeth, as shown in Near-Infrared Light Transillumination (NILT) photographs. It was proposed to enhance caries detection with a semantic segmentation model based on YOLOv11, which is more specific in det...
By Asma Alatawi, Wdaee Alhalabi, Hani Nassar, Arwa Basbrain, Hattan Jamalellail, Mohammed Alsadat
AN INFLUENCER NODE IDENTIFICATION USING HYBRID MACHINE LEARNING TECHNIQUES
Influential node detection in networks is vital in diverse applications, particularly with the online social networks (OSNs). Measures of centrality, traditional ones, fail to sufficiently describe the influence of nodes on complex and multilayered networks. This paper presents a novel hybrid method that combines traditional topological centrality ...
By CS. Saradha
DETERMINATION OF CACAO QUALITY USING THE MUMFORD-SHAH FUNCTIONAL ALGORITHM AND IMAGE SEGMENTATION
One of the major issues in the agricultural industry is cocoa quality determination that may be based on subjective sensory assessment techniques that may cause inconsistency and losses after harvesting. The following research will solve the set of issues by taking the Mumford-Shah functional algorithm with the image segmentation, to evaluate the q...
By Eduardo Arturo Guillen Bazan, Pablo Cesar Medrano Nina, Neicer Campos Vasquez
PRECIPITATION GENERATION FOR VARIOUS RETURN PERIODS USING RAIN4PE AND PISCOP V2.1 GRIDDED PRODUCTS IN THE SUPE RIVER BASIN
This paper examines the distribution of maximum precipitation of the Supe basin at the return periods of 10, 100, 1000, and 10,000 years using Weibull technique to estimate return time. They compare PISCOp v2.1 and RAIN4PE which are two gridded rain products to evaluate their predictability in terms of extreme precipitation occurrences. These gridd...
By Rengifo-Arevalo Jhon Filips, Agramonte-Monge Henry Fabian, Abel Carmona Arteaga, Campos-Vasquez Neicer
OXY SENSE-WEAR: A REAL-TIME IOT-BASED WEARABLE PLATFORM FOR CONTINUOUS MULTI-PARAMETER HEALTH MONITORING
Purpose- The main objective of the proposed paper is to create and implement a real-time wearable health monitoring system based on IoT, i.e., Oxy Sense-Wear, that will enable the constant control of the main physiological parameters, such as ECG, EMG, SpO2, body temperature, and physical activity. The system is aimed at long-term surveillance of t...
By M.N. Vimal Kumar, M. Pravin Kumar, Baskar Duraisamy, A.K. Jaithunbi, P. Samson Peter, V.M. Thejashri
A ROBUST FEATURE ENGINEERING ARCHITECTURE INCORPORATING HYBRID SAMPLING AND SEMANTIC-STRUCTURAL CODE AUGMENTATION
The sophistication of the contemporary code has augmented defect prediction (SDP) with vital concerns like severe imbalance in classes, high redundancy of features and failure of conventional techniques to gain the rich semantic and structural context of a source code. The model suggested within the current paper is HDA-SE-GFF that has Semantic-Enr...
By P. Bhavani, N. Danapaquiame
ADVANCED SOFT COMPUTING PARADIGM FOR CROP MAPPING USING REMOTE SENSING AND ARTIFICIAL INTELLIGENCE: A REVIEW
High-precision crop type mapping is fundamental for agricultural monitoring, food security assessment, and sustainable land management. Recent breakthroughs in Earth observation and machine learning (ML) have greatly enhanced the potential for satellite data to capture crop phenology, spatial variability, and temporal variations. This paper conduct...
By Benazir Meerasha, K. Martin Sagayam, P. Malin Bruntha, Jasmine David, Vasu Koduri
PROPERTIES, SYNTHESIS, AND APPLICATIONS OF NANOMATERIALS: FOCUS ON METAL OXIDE NANOPARTICLES
Nanoscience and nanotechnology transformed material science with the introduction of nanomaterials that have special physical, chemical, optical, and mechanical characteristics because of their tiny size on the nanoscale. The materials have superior surface areas, quantum imagery, and unique electrical properties when compared to bulk materials, wh...
By Anil Kumar, Swati, Niharika
A NOVEL TRANSFER DEEP LEARNING FRAMEWORK WITH CROSS-LINGUAL EMBEDDINGS FOR HIGH-RESOURCE AND LOW RESOURCE LANGUAGES FOR SENTIMENT ANALYSIS
Sentiment analysis (SA) is important in comprehending the opinions and online discussions of people in different languages, particularly in high-resource and low-resource languages. In the present paper, a new model of transfer deep learning is presented, which incorporates cross-lingual embeddings in an attempt to boost sentiment analysis in both ...
By Jayaprakash Vattikundala, M. Siva Ganga Prasad