COGNITIVE RESILIENCE MECHANISMS AGAINST PERSISTENT ALGORITHMIC PERSUASION AND BEHAVIORAL NUDGING IN IMMERSIVE DIGITAL ENVIRONMENTS
Adaptive algorithms have become increasingly influential in shaping the nature of immersive digital experiences and have been used to continually personalise content, recommendations, and behavioural prompts. Since over 70% of users interact with AI-modified systems daily, algorithmic mediation is a factor in almost two-thirds of content viewing an...
By Mashkhura Khalimova, Nodira Urinova, Shohjahon Dehkonboev, Shakhlo Iskhakova, Atham Jurayev, Fotima Rafikova, Dilbar Jabborova
ANALYZING ZEN-C TOURIST ENGAGEMENT AND WINE TOURISM GROWTH AT SULA VINEYARDS AFTER THE PANDEMIC
This study analyzes the influence of Zen-C tourist engagement, a behavioral framework combining mindful, wellness-oriented travel preferences (Zen Factor) with post-pandemic safety and mobility adjustments (C Factor), on wine tourism growth at Sula Vineyards, India. Employing a quantitative cross-sectional design, primary data were collected via a ...
By S. Mahesh, R. Sangeetha
SPATIAL DISTRIBUTION AND DETERMINANTS OF AUTISM SPECTRUM DISORDER AMONG CHILDREN IN BABYLON GOVERNORATE, IRAQ: A GIS-BASED EPIDEMIOLOGICAL STUDY
Autism Spectrum Disorder (ASD) is a major neurodevelopmental disorder with a growing global incidence, and needs to be better understood in terms of its spatial patterns and risk factors to inform health policy. This study conducted a spatial-statistical analysis to detect spatial patterns and factors of ASD in children under 15 years in Iraq's Bab...
By Maysaa Y Al-Dujaili, Jawad K Al-Hasnawi, Arafat H Al-Dujaili
MECHANICAL ANALYSIS OF STRESS AND DEFORMATION IN LITHIUM BATTERY ELECTRODES DURING CHARGE–DISCHARGE CYCLES
Problem: Lithium-ion batteries are normally inhibited by mechanical degradation under the influence of diffusion that leads to rapid charging of the batteries. The non-uniform lithium concentration gradients, which trigger internal strain, bending, and interfacial failure, contribute to this problem in thick, porous electrodes. While these risks ar...
By Israa Meften Hashim
APPLYING THE 4PS MARKETING MODEL TO EVALUATE THE SUCCESS OF E-COMMERCE STRATEGIES IN CONSUMER RETENTION
This study examines how well e-commerce tactics work to encourage client retention in digital retail settings using the 4Ps Marketing Strategy (Product, Place, Price, and Promotion). The study addresses the gap of missing an integrated quantitative framework capable of systematically linking the conventional marketing mix dimensions with measurable...
By Arasuraja Ganesan, G.H. Kerinab Beenu, V. Aruna, K. Rajamani
GIS BASED URBAN LAND USE MAPPING AND PLANNING ASSESSMENT IN THE KINDA DISTRICT OF KUFA CITY
Urban land use maps give necessary information about the location and availability of different uses of lands in cities. Conventional mapping techniques take much time and money but with GIS techniques this process becomes quick and easier. This study examines the land uses of the Kinda district in Kufa city, Iraq, using GIS mapping techniques. The...
By Ahmed Yahya Abd Abbas, Safaa M. Almudhafar, Basim Almayyahi
A GARCH MODEL ANALYSIS OF MACROECONOMIC VOLATILITY AND STOCK MARKET PERFORMANCE IN ASIAN COUNTRIES
Volatility is one of the most important factors in investment decision-making and financial risk management, and the role of volatility modelling in comprehending market dynamics is crucial. In this study, the volatility behaviour of six major stock markets in Asia—India, China, Japan, South Korea, Singapore and Hong Kong—has been explo...
By B. Tamil Selvan, K.T. Vijay Karthigeyan, Diksha Halder, J. Anand, K. Santhi, D. Sridevi
POST-MERGER INTEGRATION STRATEGIES AND THEIR INFLUENCE ON EMPLOYEE ADAPTABILITY AND ORGANIZATIONAL RESILIENCE IN THE IT SECTOR: A STRUCTURAL MODEL APPROACH
Mergers and Acquisitions (M&A) have been found to be one of the major strategies used in achieving growth, innovation, and competition within the IT industry. Nonetheless, most of the previous studies have focused either on the impact of M&As from the point of view of financial performance or the perspective of employees. The current resear...
By Madhan Shanmugasundaram, P. Saravanan, V. M. Ponniah
A HYBRID ENSEMBLE–DEEP LEARNING SYSTEM FOR MULTI-CROP RECOMMENDATION USING LIGHTGBM, CATBOOST, AND MLP
It is essential in the context of precision agriculture to be able to give accurate advice about the types of crops to grow, as the suitability of a crop depends on the complicated, nonlinear interactions between soil fertility, nutrient levels, and climatic conditions. Although the existing body of literature currently evaluates each recommender s...
By B. Ammanni, Sreerama Murty Maturi
A STUDY ON THE AESTHETICS OF NATIONAL HOLIDAYS REFLECTING THE HARMONY OF TRADITION AND MODERNITY
National holidays can be seen as concentrated aesthetic events where traditional symbolic systems meet the contemporary systems of staging, media, and design. The current study explores how the visual, ritual, and spatial language of national holidays is transformed in the encounter of traditional and contemporary ways of presentation, and suggests...
By Gulchehra Shadimetova, Shavkat Sharipov, Ziyoda Sagatova, Nargizakhon Niyazakhunova, Akbar Nurmatov, Gulxayo Ravshanova, Khadicha Fayziyeva